Kicking off the collaboration between Skechers and Snoop Dogg , which present the first footwear themed collection of the brand. Through the launch of the first models, Skechers and Snoop Dogg immediately showcase the mix tra comfort and design , which translates into. Versatile street-ready sneakers perfect for any lifestyle .

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“The Skechers team was fantastic:they embraced my ideas and captured exactly my taste, creating this collection that fits all lifestyles.”commented Snoop Dogg . “With Skechers you are comfortable wherever you are:you can wear them with a dress to a wedding or on the court with shorts. Either way you will always be stylish because these shoes are really for everyone.”

“We were already working with Snoop on the co-branded collection before his incredible, award-winning Skechers x Snoop Dogg commercial for the Super Bowl earlier this year,” declares Michael Greenberg, president of Skechers . ” Snoop has combined his eye for style and his laid-back, carefree approach with Skechers’signature comfort, resulting in an authentic collaboration and partnership that will last for a long time.” .

The collection includes the first OG and Remix Capsule of Unisex models signed Skechers and Snoop Dogg ;two more collections will follow, also in limited edition, and more models will follow.