Replay chooses Argentine champion Paulo Dybala as new brand ambassador ;the footballer will be the brand testimonial for three years.

ALSO WATCH:Fernando Alonso is the new brand ambassador for BOSS.

This is not the first footballer chosen by Replay, as the brand has already taken part in numerous collaborations and sponsorships in the world of soccer, such as PSG, Ajax, Atalanta, but also partnerships with ambassadors such as Neymar JR and Marco Verratti. No less important are names belonging to other sports such as Usain Bolt and Beauden Barrett.

Matteo Sinigaglia , CEO at Replay , he commented: “ I am very proud to announce that Paulo joins our Replay family and will represent the brand internationally. Paulo is a friend and a great champion, determined and enormously talented.”

Paulo Dybala he added: “I am very happy to join the big Replay family. Replay is an international brand that will allow me to wear some of the most famous denim in the world.”