The Argentine model, influencer and TV star. Georgina Rodriguez has been chosen as the new face for the advertising campaign of GUESS and Marciano .

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“We wanted to capture a typical day in Georgina’s life, revealing all the glamour of the everyday life of a true superstar.”says Paul Marciano .

The campaign shots directed by Paul Marciano are from the photographer Nima Benatti ;Georgina Rodriguez reflects the ideal of the strong, feminine, sensual and emancipated woman, perfect for presenting a Guess collection consisting of stylish and trendy pieces with feminine and sexy dresses, complemented by knitwear pieces and coordinating .

“I am truly honored to have been chosen to star in this new GUESS and Marciano campaign.”, afferma Georgina Rodríguez, “I love the brand and its values. I love wearing its garments because they make me feel emancipated and sensual, show a different face of femininity and express a timeless essence.”

Paul Marciano stated: “We are delighted to welcome Georgina to our new campaign for GUESS and Marciano. A strong, confident and determined woman. The campaign and location fully reflect not only her beauty, but also her sensuality, dynamism and strength, perfectly interpreting the vision and style of the two brands.”