Disney launches Six Wonders campaign starring Bebe Vio . The goal of the campaign is to stimulate new generations to discover the wonder within each of us.

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The campaign starts with the values of the Disney Princesses , heroines of adults and children, and wants to help parents spur their children to always believe in yourself , enhancing one’s abilities.

An example of strength and tenacity, Bebe Vio stars in this Disney campaign and represents the values of her favorite princess, Merida, who won’t let you bring her down and fights to always be herself.

In the Wonder Episodes, Bebe Vio talks about how she copes with life and emphasizes how curiosity is important for children, even in the discovery of disability, which should be explained without taboos: “Sometimes – afferma Bebe – I’m asked, “What do you have? What is it?”–referring to the limbs – “ah but so you’re plastic? Or are you a robot?”That’s the beauty of children, because little ones, unlike adults, avoid the fear part and go straight to the curiosity part, which is what makes the child discover the world, and sometimes, through the child’s gaze, the parent also discovers the world.”

The Sei Meraviglia campaign is based on data obtained from research conducted in a number of European countries, interviewing parents with children between the ages of 3 and 6. The research highlights that more than a third of Italian parents think that supporting their children’s interests and hobbies is one of the most important aspects of parenting, and a quarter are aware of how important it is to be a good role model.

Nearly all parents (92 percent) also believe that their role is critical in nurturing curiosity and the pleasure of discovery in young children. Sixty-five percent say it is important to explore nature, and 47 percent say that having fun with toys (including Disney dolls) serves imagination and curiosity.

He said. Laverne Antrobus, child psychologist and Wonder List consultant. : “Young children possess a natural sense of curiosity that helps them discover the world around them. At this age, toddlers develop their sense of adventure and wonder, learning to use creativity through play and discovering all that they can. Watching toddlers play at this age, it is evident that through imaginative play-whether it is puppetry, cross-dressing, or interaction with toys and dolls-they take a journey of self-discovery that is a great way to find their own hidden wonder. By teaching little ones to have the courage to try new activities, for example throwing a tea party like Cinderella or swimming like Ariel —both included in the Wonder List —parents keep creativity and a passion for new discoveries alive, valuable tools for the future lives of boys and girls.”

He added Claire Terry, SVP, Disney Consumer Products, Games &Publishing EMEA : “As the research conducted recently shows, parents firmly believe in the power of creative Storytelling and the importance of play to keep children’s wonder alive. We know that families appreciate and love the Disney Princesses for their inspiring stories of courage, kindness and adventure. Because of the values they represent, many parents see them as role models for their children, so we hope to encourage boys and girls to develop self-confidence, engage their best in something new, and keep their magical sense of wonder alive.”

Pointing to Princess Ariel as his own inspiration, British swimmer Alice Dearing commented: “I see in myself so much of Ariel, the protagonist of the Disney film The Little Mermaid-her curiosity, determination and sense of adventure are characteristics that I have tried to keep with me into adulthood. By sharing my experience of discovering wonder in the Wonder Webisode episode, I hope to inspire little ones to cultivate their own potential and explore the endless possibilities available.”

Olympic medal gymnast Jessica Gadirova he added: “As a young gymnast, I was always inspired by strong, fearless characters like Jasmine. If I had not had the courage to try gymnastics at age 6, I would never have discovered my passion for this incredible sport-that is my wonder! So it is a real pleasure for me to take part in this campaign to encourage little ones to embrace their inner strength and courage like their favorite Disney Princess.”